Marketing

Our creative and motivated team of five to ten members shapes the public perception of btS – nationwide, diverse, and across all media. We show what makes our organization special, what projects we implement, and what inspires us. Our goal is to raise awareness of btS and its mission, attract new members, and inform and inspire students about their careers in the life sciences.

Our work ranges from creating nationwide print and digital materials to maintaining our social media channels (Instagram, LinkedIn, YouTube) and designing content for our homepage, the career blog and our own podcast ScieCast — with interviews, insights into btS's work, and exciting topics from the world of life sciences.

In addition, we support the local groups in their public relations work, provide design templates, answer questions about graphic design, and regularly organize workshops on topics such as layout, event marketing, and the use of graphics programs.